StartUpArabia

Mohamed Marwen Meddah | September 7, 2008 | View Comments

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Taufeer.com, part of Riyadh-based Taufeer Information Systems LLC, a leading e-commerce service provider, today announced that amazon.com, one of the world’s largest online retailers, has joined Taufeer.com e-channel retailers program.

By using Taufeer.com e-channel service, amazon.com will be able to present its products and offers to millions of Ready-to-buy customers in Saudi Arabia and the Middle East.

‘We are very excited about signing up a mega retailer such as amazon.com to our e-channel program,’ said Yasser Abdullah, Founder and CEO of Taufeer.com.

‘After careful analysis and testing by amazon.com, our advanced comparison shopping service was selected for its simplicity and ease of integration with Amazon.com infrastructure,’ he added.

Starting with consumer electronics products, amazon.com will expand its offering on Taufeer.com to cover a large selection of products targeted for the Saudi market. Amazon.com has no presence in the Arab market and this represent the first step in bringing their collection and shopping experience to Middle East.

‘This is an important milestone in our strategy to be the first destination for online shoppers in the Middle East. Our service is suitable for all retailers, regardless of their current ecommerce deployment stage. So far, the feedback has been excellent and we expect to sign up a few major retailers in Saudi Arabia very shortly.’

Taufeer.com e-Channel service is aimed to help retailers jump start the challenges and technical difficulties and proceed to achieve significant returns without significant investment. Web retailers can also benefit from Taufeer.com shopping comparison to generate qualified sales leads to their online stores.