StartUpArabia

Folowen, the social media search tool that aggregates social profiles of people and organization’s on several social media sites into one search result, and that was previously covered here, has just gone into public beta.

The tool makes it easier for users to follow a person or organization’s social web; be it a Facebook profile, page, group, a Twitter account, a LinkedIn profile, a YouTube channel …etc.

Currently, folowen uses Google AJAX Search API to find user profiles in 20 social media sites.

A number of new features have been introduced with this public beta, based on the feedback received from the private beta users, among them are:

- Search is now open without sign up.

- Search results will list up to 4 links for each service for you to browse through to find the account you want to follow.

- Direct Follow: It is now possible for you to directly follow the person/organization you searched for directly from the search results page. This feature is currently enabled for only four services (Twitter, YouTube, FriendFeed and Facebook) that you need to connect folowen to from your Settings/Direct Follow page.