Video: AdGoing Online Ad Marketplace At DemoCamp Dubai

| Jun 27, 2010 | comment 6 Comments

AdGoingAdGoing is a Saudi based company that bills itself as an online ad marketplace, aiming to make it easy to buy and sell advertising online, giving advertisers and publishers a platform to find each other.

The service supports both banner and text ads, as well as their variations. The system is mainly targeted at smaller publishers and bloggers who want to make money out of their advertising spaces, as well as advertisers who want to tap into the system for cheaper advertising rates and to have their ads go on a variety of sites and blogs.

Ads served up on the system are on a CPC (Cost per click) basis, and the system displays ads on a real time auction basis.

Now for people who know the online advertising space, something will seem very familiar when you view the AdGoing site, a bit too familiar in fact, and that’s normal as the site is basically a copy of AdBrite down to the last tiny detail. Even the text describing the service, how it works, the company and all is basically lifted off the AdBrite site.
The difference is that AdGoing also has an Arabic interface for it.

AdGoing was founded by Saleh Ali from Saudi Arabia and was one of the startups presenting at DemoCamp Dubai.
The deck that was used for the presentation can be found here, and below is the video of the presentation.

  • 2legit

    Is this legal? Does AdBrite know?

  • Guest

    I can't believe he was even allowed to present. Aren't the “entrepreneurs” (and I use that term very loosely) and their ideas/start-ups evaluated before being accepted?

  • http://www.startuparabia.com Mohamed Marwen Meddah

    Legal or not, it's not professional, and I'm not sure AdBrite would be very happy if they knew about this.

  • http://www.startuparabia.com Mohamed Marwen Meddah

    Yes, startups are evaluated before being accepted, but someone who doesn't know AdBrite wouldn't pick up on the similarities (actually cloning) of the site, and would possibly think it's a project worth presenting.

  • Adham

    Ad Bright like google and google like Yahoo, when you used adgoing you will find a number of differences, in addition to the new section which talked about in the presentation a completely new idea, I think it is more a project in the DemoCamp can be turned into a profitable company.

  • 2legit

    I am not entirely sure what you are trying to say.
    If Adgoing has such a special feature, why did they have to Cut and Paste the AdBrite site.

    FYI Google is NOT like Yahoo, good luck to Adgoing explaining this to AdBrite legal team.

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