Archive for the ‘Mobile’ Category

Filaty Arab File Sharing Service Launches Mobile Version

| March 22, 2009 – 9:51 am | comment No Comments

Filaty MobileFilaty, the Arab direct file sharing service, which was previously reviewed here, has just launched a mobile version of its service, making it possible for users to upload and share files directly from their mobile phones and devices.

By introducing this service, Filaty hopes to make it easier for people to use the service from anywhere, helping to grow usage of the service and extend their user base.

Users can upload photos and files of up to 100MB through a light, quick interface; and have the link sent to their email address or the email addresses of the friends they want to share with.

The mobile version is available at: ( and work as well.)

On another note, Filaty is now also one of the upload options available in Mrrha, the file mirroring service, previously reviewed here.

Ayna Launches Free Mobile Mapping Service For The Arab World

| March 17, 2009 – 4:15 pm | comment 6 Comments

AynaAfter launching their online mapping service last year, Ayna has gone on and launched the first locally produced Arabic and English mobile mapping service as promised.

The application, unveiled this month, uses GPS technology on the latest-generation mobile phones to give directions and maps to points of interest from the user’s location.

According to Mazen Halawi, the corporate sales manager for Ayna Corporation, it contains detailed information about all major Arab cities and capitals, with numerous points of interest which are searchable, and that will be updated regularly.
It works in a similar way to Google Maps but has the added advantage of routing, or step-by-step directions to a destination, something unavailable for the Middle East through Google Maps.

The service is available for all types of phones except the iPhone and can be downloaded in two formats, for keypad and touch-screen phones, free from the Ayna website.
Users can also send directions to their favourite spots to friends through SMS.

Ayna is also presenting this as a value-added medium for advertisers who seek local advertisements, like banks, restaurants, points of sale, and others.

The application will soon add satellite images, which will allow users to view areas in maps, satellite and a hybrid view.

According to numbers released by the company, the application has been downloaded 12,800 times in its first week.

Ayna launched its online version of its mapping service in November and has more than 50,000 points of interest logged into its Arabic maps so far.

# Ayna Mobile Maps

Mobile Internet Users On The Rise In The Middle East

| March 5, 2009 – 11:38 am | comment No Comments

Mobile InternetMore Middle East business people used mobile devices to hook on to the internet last month, compared with February 2007, while fewer used computers, a just released survey showed.

The survey, presented to the Digital Marketing Conference in Dubai by the Dubai-based research company Real Opinions, said computers were still by far the main way to connect to the internet.

The percentage who regularly logged in to the web with their mobiles increased from 33.5 per cent to 40 per cent.

Numbers of people using desktops to log in decreased from 63.50 per cent to 58.93 per cent, while those using laptops slid from 82.80 per cent to 81.35 per cent.

Mr Dan Healy, the chief executive of Real Opinions, said mobile device users tended to be professionals and high-end targets for advertisers.

“This is a select group of business internet users,” he said. “These are people with authority and relatively high disposable income, which are the target group for the travel industry, the hotels and the airlines. “This gives advertisers more creative ways to access them.”

The survey, of 446 business internet users in the region, also found they spend far more time using the internet than they do with any other kind of media.
The survey said users spent an average of 3.51 hours a day surfing online, compared with 2.28 hours watching television.

But it found that, while internet use dominated other media in the mid-morning and mid-afternoon, radio was stronger in the morning rush hour, and television was stronger in the evening.

Most respondents, 58 per cent, said the current economic climate had affected their organisation’s budget for marketing and advertising, but 37 per cent also said it had increased their organisation’s interest in internet marketing.

[Source: The National]

Viva To Launch Mobile Payment Solution In Kuwait

| February 18, 2009 – 10:24 am | comment No Comments

VivaSTC’s Kuwaiti subsidiary Viva announced that it will be launching a new mobile payment solution in Kuwait, using a platform provided by Irish firm Macalla.

Viva, the third mobile operator in Kuwait, which launched services in December of last year, will provide payment services in Arabic and English directly to Viva subscribers and also via its dealer and agent network.

Rollout of the project will be done through a number of phases, and service channels will include mobile, kiosks and online, with supporting payments done by mobile wallet, cash, debit or credit card.

STC operates telecom networks in Saudi Arabia, Turkey, South Africa and Malaysia, and will launch a mobile network in Bahrain, but has not stated yet whether it will extend the same mobile commerce service to its other subsidiaries.

[Source: Comm.]

Questler Launches Mobile Information Channels With Orange

| February 13, 2009 – 7:43 pm | comment No Comments


Questler, the informal online learning network, just announced the launch of a couple of mobile information channels in Jordan with Orange, through the help of Beecell, a mobile value added services and solutions provider.

Two mobile channels have been launced, one in Arabic and the other in English. Subscribers to any of the channels will get the Quest of the day on their mobiles.

Questler are hoping to widen their reach with these mobile channels, by extending their service to more Jordanian users through mobile.

The launch of these channels is also the first monetization move by Questler ever since the service was launched in November 2007.

It’ll be interesting to see how well these mobile channels do, and how much they help Questler expand their reach and start generating revenue.

More information on how to subscribe to these channels can be found at:

CareerJunction Middle East Launches Mobile Version

| January 27, 2009 – 9:31 am | comment No Comments

Career Junction MECareerJunction Middle East, an online recruitment web service, has just launched a mobile version of their application that allows its registered users to search and apply for jobs using their mobile phones, furthering their goal to provide CareerSeekers access to top regional jobs anywhere and anytime in all confidentiality.

CareerJunction Middle East’s mobile application gives registered job seekers the opportunity to search and apply for jobs on the go, or email the jobs to themselves or their friends.

It also enables them to customize their cover letters before sending out their job applications through the service.

Ihab Hashwa, Regional Operations Manager of CareerJunction Middle East, said: “… Our new application is fully optimised for a mobile phone interface with easy navigation and quick download time. There is no difference in the application process on our website and the mobile phone, making it simple and easy to find and apply to hundreds of jobs, especially for those who do not have easy access to the internet.”

Hashwa added: “We believe the new service will be an invaluable tool for our clients who are always looking for innovative ways to extend the reach of their job ads. Coupled with our state-of-the-art job competency profiling, candidate screening and online interviewing technology, the mobile service means that our clients can receive greater exposure for their job ads while receiving qualified and appropriately matching candidates.”

Within a year of its launch, CareerJunction Middle East announced numbers of more than 100,000 registered users from all over the world. 

Al Jazeera Goes Mobile In Both English And Arabic

| January 16, 2009 – 12:12 pm | comment 1 Comment

Al JazeeraAl Jazeera today announced the beta launch of its Arabic and English Mobile websites.  The websites will work on any mobile handset that has web browsing capabilities.  

Users can access the websites through their mobile phones and devices at the following addresses: for English news and for Arabic news

The mobile websites will provide Al Jazeera headline news, business reports, sports coverage and more.

This is yet another push by Al Jazeera to make their content more accessible and to get it out there through all existing channels, in order to broaden their reach and pass the information to as many people around the world as possible.

This move is also part of the ongoing Al Jazeera New Media initiative, which includes delivering video and other content over interactive platforms such as YouTube, Facebook, Twitter, and iTunes as well as other popular services.

Just a few days ago, Al Jazeera launched their Creative Commons Repository for video footage of ongoing events around the world, and only days earlier a service mapping the war on Gaza.

For more details about Al Jazeera’s other new media projects, you can check Al Jazeera Labs.

Nokia Music Store Officially Goes Live In The UAE

| December 3, 2008 – 7:17 pm | comment No Comments

As planned and previously announced here, Nokia went live with their Music Store in the United Arab Emirates a couple of days ago, the first in the Middle East and twelfth globally.

The online store can be accessed at, and boasts a comprehensive catalog from four main international labels – Universal, Sony BMG, Warner and EMI – as well as Arab label Rotana and content aggregator Qanawat. 

Once subscribers set up an account on the site, they can access the Nokia Music Store via their computer using the freely downloadable Nokia Music for PC software, which allows users to manage their music, create playlists and synchronise their music library with their Nokia device. Users can also access the software directly from compatible devices, and listen to a 30 second clip of any track on the store before buying it.

Nokia Music Store

Individual tracks, irrespective of language or genre, will cost AED 3 and complete albums will be priced at AED 30. Additionally, subscribers can also enjoy unlimited PC streaming of the entire online catalog at a competitive price of just AED 20 per month.

Fresh tracks and albums will be added periodically, with specially compiled playlists, specific to the region, to help music fans discover more.

The UAE was selected for its high internet penetration and statistics showing that an important percentage of the target audience is comfortable shopping online.

Purchased songs are Windows Media DRM protected, with no limits on the number of transfers for a song, but with a maximum of 10 CDs to be burnt.

Mobile Subscribers Sector In Saudi Arabia To Expand By 27%

| November 2, 2008 – 12:24 pm | comment No Comments

Saudi ArabiaThe mobile subscribers sector in Saudi Arabia will expand by over 27 per cent in 2008, lifting the official mobile penetration rate to 144 per cent, according to Business Monitor International (BMI).

The launch of commercial services by new entrant Saudi Zain is expected to further stimulate the market.

The BMI report, made available to Khaleej Times, noted that according to the Saudi regulator, the number of mobile users in the kingdom had reached 28.4 million at the end of 2007. This was after having grown by over 44 per cent during the year. Mobile penetration at the end of 2007 stood at just over 116 per cent. By the end of March 2008, the number of Saudi mobile subscribers had estimatedly grown to 30.7 million.

“Growth in 2007 was actually stronger than in 2006, and this leads us to believe that much of the sector’s recent growth has been based on the addition of new prepaid users,” it explained.

Meanwhile, regulatory figures indicate that Saudi Arabia had 4 million operational fixed lines at the end of 2007. This is slightly less than the previous estimate of 4.129 million lines. According to the Communications and Information Technology Commission (CITC), the fixed line sector as a whole saw very little growth during 2007; combined with an expanding population, this meant that Saudi Arabia’s fixed-line penetration rate decreased from 16.8 per cent at the end of 2006 to 16.4 per cent by the end of 2007.


Forum Nokia North Africa Road Show (October 13 – 19)

| October 10, 2008 – 5:42 pm | comment 1 Comment

Forum NokiaForum Nokia, Nokia’s global developer program, which has built a mobile development community with more than 3.5 Million registrants, making it one of the biggest in the world, will kick off its first ever Road show in North Africa, passing through Casablanca, Algiers and Tunis from the 13th to the 19th of October.

The event will be conducted by the Forum Nokia business development management team, who will be meeting startups, SMEs, established firms, operators and developers from the three countries.

Forum Nokia will also be participating in the Mobile Monday Morocco event at the Casablanca TechnoPark on Monday, October 13th.

The Road show’s main purpose is to reach out to the local mobile application developer community in the region and stimulate innovation on top of the advanced Nokia mobile platform. The road show will be a unique opportunity for the local developers and universities to see the best technology and business platforms that Forum Nokia provides. They will also get a better understanding of the potential market and the great business opportunities for their innovative mobile applications thanks to Nokia’s large consumer base locally and globally.

Through Forum Nokia, local developers and universities have access to Nokia’s large developer community’s knowledge and expertise; they are connected to tools, technical information, support and distribution channels they can use to build and market applications around the globe.

From offices in the U.S., Europe, Japan, China, India and Singapore, Forum Nokia provides technical and business development support to developers and operators to assist them in achieving their goal of successfully launching applications and services to consumers and enterprises.

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