Ras2Ras, the Yemen-based online social rating and comparison platform, that was previously covered here, has been acquired by Qatari investor Ahmed Alaji.
Ras2Ras, which was founded by Amad Almsaodi in 2008, was built around a very simple yet really interesting idea: putting any two comparable things against each other, and letting people vote on which they like best.
Now, even though the tool’s idea is very simple in principle, it could be used for a number of research and user engagement purposes by businesses, with the potential to be a source of some really interesting and useful insights and information.