Abu Dhabi’s twofour54 has recently announced it will be launching a new investment fund called ‘AppsArabia‘, which promotes and supports mobile app development throughout the Middle East and North Africa using the Software Development Kits (SDKs) of all the major mobile and online platforms (e.g. Android (Google), iPhone OS (Apple), BlackBerry, Facebook, OpenSocial and Ovi (Nokia)).
The fund will be offered by twofour54 ibtikar, which provides funding and support to start-up and early stage Arabic content initiatives.
AppsArabia is led by David Ashford, and the plan for it is to invest in the best ideas for apps from entrepreneurs, app developers and businesses, and provide commercial guidance, resources and marketing support to make these apps successful.